Posts tagged ‘youtube’
Chateau Victoria Hotel & Suites decided it was time to make an honest foray into video marketing and sought the assistance of Chris Ruffell and Spice Creative. The result is a short ‘teaser’ video tour of the Hotel’s most popular room type – the one bedroom suite.
The suites, while the most abundant and spacious providing comfort and value over a ‘standard’ room, are still easier to see in person than describe.
This is where video comes in:
Rather than describing all the features amenities to a potential guest in detail over the phone or front desk, or taking each guest on a room tour one by one, this video is a sound solution. Hit play, and all the best aspects of the room types are displayed in a compelling visual package.
In addition to the brilliant HD visuals, for search optimization, mobile and table friendliness and embedding options, the video is hosted on YouTube! Only a week in, and it got over 200 views organically through YouTube – will update soon.
Greg Martel, Harbour View Mortgages
More than just premium-level video production, Greg Martel got the optional Video SEO (Search Engine Optimization) treatment as well, and it paid off. When chosen, optional Video Search Engine Optimization techniques fine-tune and lend authority to a particular video so that it will stand to Google. “Google, I’m important!”
Not only can a prospective client type into Google ‘greg martel‘ to find web pages to learn about his business, now, thanks to YouTube SEO a thumbnail of his video with his photograph pops up! One click, and a video of Greg Martel, his business location and clients giving testimonial pops up!
This is the future, folks. And we’re living it now:
Harbour View Mortgages is on the leading edge – and has a year or two head start on the competition!
Google is the #1 search engine, no surprise there. What you might not know is that YouTube is owned by Google, and (wait for it…) due to it’s popularity and relevance, YouTube is the world wide #2 search-engine!
Greg Martel made the right choice, x2. Here’s what he has
- A industry-leading online video produced
- Opted in for Video SEO to ensure the investment paid off and brought in customers.
Those who know me know I say it all the time. Have a Video Marketing Strategy and make sure you invest in Video SEO!